The story began in the Languedoc-Roussillon region. Domaines Pierre Chavin is the result of a symbiosis between Fabien Gross, a talented oenologist with a passion for the art of blending, and Mathilde Boulachin, a wine marketing specialist from a family of winemakers in the Champagne region. Together they have made dreams become a reality.
The domaine has grown from nothing and now encompasses an extensive range of wines that aim to revolutionize the wine tasting experience with unique, cosmopolitan and trendy collections that prioritize the notion of terroir.
Whilst all wines are Made in France, the young company strives to reach a global consumer base. With an in-depth knowledge of the international markets and consumer expectations, the two creators immediately positioned themselves on the export market and have now earned a reputation in around twenty countries including Sweden, China and the United States.
Pierre Zéro, a Made in France story
It is always interesting to know the history behind the creation of a wine as this allows us to have a better understanding and insight into the brand. It is for this very reason that we would like to share with you the story of Pierre Zéro…
It all began in the sunny Languedoc-Roussillon region in the South of France. Two wine lovers combined their talents to create Domaines Pierre Chavin, a young wine merchant company that seeks to revolutionize the wine tasting experience by offering consumers a unique and unexpected range of wines.
Fabien Gross, a reputed oenologist who is currently studying for the prestigious Master of Wine title, has combined his talents and expertise with those of Mathilde Boulachin, a renowned wine marketing expert with an international vision thanks to professional experience in the United States, Spain and Sweden.
The two hedonists thoroughly research and study all markets in order to ensure constant innovation.
The Pierre Zéro range of alcohol free wines, which is now the emblem of Domaines Pierre Chavin, was born following Mathilde’s two successive pregnancies. Including pregnancy and breastfeeding, Mathilde had to resign herself to 4 years of complete abstinence from alcohol. Thanks to her passion for wine and the region in which she grew up, Mathilde had the idea of creating a product that encompasses everything that a wine represents, but with 0.0% alcohol.
This non-alcoholic wine is not solely aimed at pregnant women. It is destined for everyone who has made the decision not to consume alcohol as well as those who cannot for medical reasons.
She was reassured in her choice thanks to her time spent in Sweden where drink-driving regulations are extremely strict. The no tolerance approach to drink driving in Nordic countries makes it the ideal market for Pierre Zéro and it was clear that the range would be a success.
The idea was born there, although extensive research was required in order to achieve their objectives. Pierre Zéro is not just a range of alcohol free wines, it also offers a Premium profile with flavours and aromas that please even the most demanding of palates.
Mathilde and Fabien, in their quest for perfection, were not satisfied with merely producing a non-alcoholic wine. They went even further to offer a healthy non-alcoholic wine and an interesting alternative to high-calorie sodas and fruit juices that are packed with sugar. In order to ensure that the enjoyment of their non-alcoholic wines is available to everyone, the Pierre Zéro range is also HALAL certified.
The notion of conviviality and sharing that wine offers can at last be enjoyed without the need to consume alcohol.
Pierre Zéro is a range of non-alcoholic wines designed for those who are looking for something new. The range offers a choice of highly aromatic whites, red and rosés and there really is something to suit every occasion. Delicately sparkling whites and rosés make the perfect choice for your most memorable occasions and promise unlimited pleasure without the alcohol.
A unique production process for a 0,0% alcohol wine
Pierre 0% is a range of dealcoholized wines made using complex, traditional methods.
It is produced using ancestral wine production techniques and made from carefully grown grapes in the vineyards of the South of France. The grape varieties are then selected according to their aromatic properties and harvested during the night in order to conserve their freshness and aromatic intensity.
The grapes are then pressed in order to be conserved, some in the form of fresh grape juice and some in the form of fermented grape juice. The alcoholic fermentation enables Pierre 0% to retain all of the beneficial elements such as polyphenols, tannins, resveratrol, vitamins, minerals and other nutrients and antioxidants.
The dealcoholization process takes place once the wine has been produced. In order to retain all of the characteristic flavours and aromas of a great wine, Pierre Zéro follows a strict dealcoholization protocol referred to as Spinning Cone Column.
This is the most efficient method for collecting and preserving the volatile components (aromas) in a wine at low temperatures. The method is based on distillation and heat processes and enables the production of an alcohol free beverage without the loss of aromatic intensity. It is also the only method that allows the resulting degree of alcohol to fall lower that the 0.3% mark to reach 0.0%.
The quest for a completely zero percent wine was the deciding factor in the choice of method used.